MBC, Partners Start Project to Show, Counter How Gender Norms Affect Women’s Careers

Aileen Judan-Jiao (MBC Women in C-Suite Committee Chair), Kathy Mulville (IW Business Partnerships Director)
Edgar Chua (MBC Chairperson and CCC Philippines Co-Convenor), and Julia Abad (PBCWE Executive Director)

[Left to Right] Aileen Judan-Jiao (MBC Women in C-Suite Committee Chair), Kathy Mulville (IW Business Partnerships Director), Edgar Chua (MBC Chairperson and CCC Philippines Co-Convenor), and Julia Abad (PBCWE Executive Director)

14 September 2022 – The Makati Business Club (MBC) and partner organizations launched a project to help companies operationalize gender inclusivity in the workplace. The Research and Education on Influencing Gender Norms (REIGN) project, will produce a report that will show how gender norms and stereotypes factor in the careers of women managers and executives in the Philippines. The report, which will be based on interviews and surveys, will be shared with the public.

The Memorandum of Agreement (MOA) was signed by Edgar O. Chua, MBC Chairperson and Champions of Change Coalition Philippines (CCC PH) Co-Convenor; Aileen Judan Jiao, MBC Women-in-C-suite Committee Chair; Kathy Mulville, Investing in Women (IW) Business Partnerships Director; Ma Aurora “Boots” Geotina-Garcia, Philippine Women’s Economic Network (PhilWEN) Founding Chair and President, Philippine Business Coalition for Women Empowerment (PBCWE) Co-Chairperson and CCC PH Co-Convenor; and Julia Abad, PBCWE Executive Director. The signing was held at Spaces World Plaza, Bonifacio Global City, Taguig City, Metro Manila.

MBC, Partners Start Project to Show, Counter How Gender Norms Affect Women’s Careers

[Left to Right] Seated Row Aileen Judan-Jiao (MBC Women in C-Suite Committee Chair), Julia Abad (PBCWE Executive Director), Edgar Chua (MBC Chairperson and CCC Philippines Co-Convenor), Kathy Mulville (IW Business Partnerships Director)
Standing Row Amica Francisco (PBCWE Program Officer), Reyina Silva-Netto (CCC Philippines Program Associate), RJ Barrete (CCC Philippines Program Director), Ana Bobadilla (PBCWE Partnerships Manager), Kim Patria (IW Deputy Director Gender Norms), Roxanne Lu (MBC Programs and Projects Unit Director)
On Screen Boots Geotina-Garcia (PBCWE Co-Chair and CCC Philippines Co-Convenor)

“We [at MBC] want to encourage women to rise up to senior leadership positions, basically C-suite positions, but it is a very big task. MBC members have a lot to share on gender diversity and inclusivity – some are just starting while others are way ahead. When we come together, I am sure we can make a big difference programmatically,” said Aileen Judan-Jiao, also President and Country General Manager of IBM Philippines. 

The project will also offer brown-bag sessions that build on the Learn-and-Share sessions that the MBC Women-in-C-Suite Committee has already conducted with MBC member companies. In addition, these sessions will cover the findings from the research study and a chosen Diversity, Equality & Inclusion (DE&I) topic of the hosting company. It also serves as a safe space for employees to share their personal experiences of gender inclusivity in the workplace.

“Many of the barriers that exist are related to social norms and stereotypes. Policies are the foundation but they are not the only issue. It is important that we have the policies and practices but we really need to understand these fundamental stereotypes and norms that are inhibiting the progress that we have to make,” said IW Business Partnerships Director Kathy Mulville.

“Our strategy will remain focused on engaging men and women of power and influence to advance gender equality as CEO-led action and advocacy will accelerate the pace of change. We look forward to the report from the REIGN project being a useful resource for our members”, said PhilWEN Founding Chair and President, PBCWE Co-Chair, and CCC Philippines Co-Convenor Boots Garcia.

The REIGN Project is the second research partnership project between MBC and PBCWE. The first of which is the Women in the Philippine C-Suite Study launched in 2019. MBC and PBCWE also work closely together on the Champions of Change Coalition Philippines, which has heads from the two organizations as co-convenors.

Read the past study with PBCWE

The target toward gender equality for 2030 includes women’s economic empowerment and participation in the private sector, as stated in the UN Sustainable Development Goals. Given this target, conscious effort and actions have been made by global companies and corporations to open pathways for inclusive growth, particularly by encouraging women’s participation in the workforce and ensuring women’s representation in various roles and levels.  Read More

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